Sports & Culture
CSR: Integrate Sports In Your Daily Routine
With the Indian badminton contingent making us all proud at the recently concluded Common Wealth Games 2018, the action continues on the court. The International School Sport Federation’s World Schools Championship badminton tournament held in Pune witnessed some close encounters and skillful shuttle play. The action on these courts was no less compared to...
CSR: Reducing The Income Gap
India is the sixth richest country in the world according to a report by New World Wealth, a global wealth intelligence and market research company. However, India houses largest number of people living under poverty line.
Income inequality in India has risen substantially since the 1980s. According to a report by the World Inequality Lab,...
CSR: Promoting Hockey
Cricket is the only sport that gets serious light in the country. Indian cricketers make somewhere around 2 crore rupees per annum. This is in the games. With the limelight they receive, they easily make way more than that in endorsements. However, the hockey players in India make somewhere around 15 lakh rupees per...
CSR: Girl Power All The Way In Sports
The arena of sports is an ever growing and changing one in our country. It needs support for all age groups. More importantly, the juniors as well as established girl athletes. To encourage girl athletes from various parts of the country and in different individual sports disciplines, so as to enable them to compete on...
An Ode To India’s Mr. Consistent Genius!
When it comes to sport in India, the word consistency has applied to but a few. Sporting talent has seen but not always conquered, other times it was the potential not living up to expectation. India has held its breath, waiting patiently for those few who can take our collective breath away. But in...
World’s Highest Ice Rink Inaugurated In India
The 2018 winter Olympics held in South Korea came and went with just two participants from India. India, a country with a population of 1.3 billion, did not have enough athletes to participate in various games in the Olympics.
Several parts of India have winter all year long. There is a natural place available with...
Road Running Culture Reinforces Awareness Of Social Causes
Running, and especially marathon running, is one of the fastest growing sports in the world. Companies too are willing to sponsor and participate in them. The participants are a mixed bag. These are people who around work, school, fun, social media, and all the other hobbies that they’re interested in, have adopted running. To imbibe the...
Indian Ultimate Frisbee Team To Participate In The World U-24 Championships
Move over cricket and hockey. India is now participating in the World Under 24 Ultimate Frisbee Championships to be held in Perth, Australia from 7th to 13th January, 2018. 41 countries will be participating in this prestigious event.
The Team India U24 Mixed squad, supported by BookASmile, the charity initiative of BookMyShow, comprises of 23...
How Life Can Unexpectedly Turn Around In An Instance
Former captain and youngest member of the Tamil Nadu State Women’s Cricket Team. Preethi Srinivasan was listed among top 16 famous Indians with disability in 2014 and recently won awards from Femina and Rotary.
Preethi started representing the state at just 8 years of age and captained the Tamil Nadu state cricket team to win...
End Discrimination On Grounds Of Disability And Applaud Them
Bharat Kumar was born only with a right hand by birth. A Para-swimming champion, he has made the country proud by winning 50 medals.
At the young age of 8 years, he was sent to Ghaziabad, to his paternal aunt because of poor financial conditions. His old parents are daily-wage labourers, who dig soil. Bharat...
India As A Football Nation
There is something about the World Cup, doesn’t matter what sport or who is playing. It is a special feeling to feel involved in anything where at the end you hear someone became World Champion. But the winners aside, the World Cup can be a make and yes break – just ask the Brazilian...
Beyond Cricket: How Indian Sports Is More Than Just India’s Favourite Pastime
During any Olympics, an athlete burrowing deep into the collective conscious is hardly news. But on 14th August 2016, something special was unravelling. The nation was gripped by the performance of an athlete and her story was something else altogether. To begin with, she wasn’t anywhere close to what you would call a household...