Hrithik Roshan has reached out to his fans & followers asking them to help raise funds for the rescue and aid of the victims of floods in the state of Jammu & Kashmir. The Krrish 3 star has collaborated with Ketto.org that has set up an online campaign featuring a letter of appeal by the actor to raise funds that will be routed to J&K through CARE India. The campaign aims to achieve a target of Rs 10 lacs over the next 1 month and has already reached close to 3 lacs. Joining the efforts is actor Varun Dhawan who has set a target of 3 lacs and has managed to generate half the amount with another 29 days to go.
Ketto.org is a crowdfunding platform dedicated to raising funds for social causes and charities in India. Bollywood actor Kunal Kapoor is one of the co-founders of this portal that enables people to browse campaigns or start and promote a campaign. Kapoor has set up a parallel campaign that aims at raising Rs 5 lacs for the flood victims.
The funds being raised by Hrithik, Varun & Kunal will be used to distribute survival kits that would include basic amenities to the flood victims by CARE India. Specializing in disaster preparedness and response CARE has largely been working towards ending poverty and social injustice through organizing programs in health, education, livelihoods in India.
View Hrithik Roshan’s Campaign on Ketto.org:
View Varun Dhawan’s Campaign on Ketto.org:
View Kunal Kapoor’s Campaign on Ketto.org: