The SunPedal Ride aims to create awareness about solar energy, sustainable mobility and healthy living. It was started in India in 2019 in CSR partnership with ibis and has now reached Europe to drive a positive change globally.
Sushil Reddy, an IIT Bombay alumnus took the 700 km journey over 10 days from 17th to 26th July on a solar powered electric bicycle from Paris to Amsterdam. The mission behind this ride was to spread awareness, promote sustainable mobility via long distance zero emission journeys and inspire cities to follow suit.
ibis, a hotel chain from the Accor group, promotes sustainability through its CSR initiatives which aim to reinvent the hotel industry on a sustainable basis by mobilizing its employees, guests and partners. The SunPedal Ride project is aligned with the mission and vision of Planet21 Sustainable Development goals of ibis.
Founded in 2016, The SunPedal project is a movement that creates awareness about clean transportation and renewable solar energy. Reddy is the founder of the project which has earned recognition in the Limca Book of Records for the longest journey on a solar-powered electric bicycle. Solar-powered electric bikes, a partially solar-powered electric auto rickshaw and bicycles are the mediums through which the project promotes the sustainable mobility.
Sylvain Laroche, Director of Operations, ibis and ibis Styles India, said, “We are delighted to associate with The SunPedal Project for leading the change and promoting sustainable hospitality culture throughout ibis hotels not just in India but now in Europe too. We believe sustainability is the need of the hour and with this association, we are taking a small step in creating awareness and encouraging a culture of sustainable living.”
Says Reddy, “I am humbled to associate with a brand like ibis. They have been an integral part of my journey for more than a year now, from India to Europe. My recent journey could not have been successful without their constant support, encouragement and amazing hospitality experience. I am ecstatic to be a part of their noble Accor Planet21 sustainability initiative. With this association, I believe we can create awareness about clean transportation and renewable energy to promote a sustainable future.”
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