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Denims Are Ecologically Expensive. Or are they?

Denims are the fastest growing fashion trend over the years. They have been accepted by every generation as comfortable and modest clothing that is...
Circular Economy - Fashion

Building Circular Apparel Textile Industry in India

Aditya Birla Fashion and Retail Ltd. (ABFRL) is joining a unique and pioneering industry-led platform, ‘Circular Apparel Innovation Factory’ (CAIF) in collaboration with Intellecap. CAIF is India’s first industry-led...

It is cruel to wear silk. Find out why

Did you know, some 6,600 silkworms are killed to make just 1 kilogram of silk? Silk is the fibre that silkworms weave to make their...
Sandeep Khosla, Shweta Bachchan Nanda, Sonam Kapoor Ahuja, Karan Johar & Abu Jani at the show

Fashion designers Abu-Sandeep raise funds for cancer survivors

Bollywood actress Sonam K. Ahuja, filmmaker-producer Karan Johar and celebrity Shweta Bachchan Nanda walked for designer duo Abu Jani and Sandeep Khosla on Sunday...
Anushka Sharma

Anushka Sharma collaborates with Naz Foundation for LGBT rights

From building an animal shelter ageing, injured and stranded creatures and strays to living as a vegetarian and being named PETA 2017 Person of...
Viscose pollution

CSR: Viscose pollution is fashion industry’s dirty secret

Viscose has often been marketed as a more ecologically sustainable alternative to polyester. It is also praised by some fashion brands because it requires...

United Nations Engages With Fashion Week

As consumer demand grows for responsibly sourced clothes, big fashion brands are starting to think about sustainability. More fashion startups and initiatives built around...
Handloom saree

Handloom Saree As Tool of Empowerment For Weavers And Wearers

Indian weaving traditions have existed since time immemorial and have been a representation of the many unique sub-cultures within the country. With motifs, patterns,...
Sustainable Fashion

CSR: Responsibility To Choose Sustainable Fashion

Few decades ago, a lean man with a stick took the country up by a storm by boycotting all the foreign fabric to initiate...

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