Amatra Hotels, a Gurgaon-based luxury hospitality chain has initiated a CSR programme to help stranded people and animals during these challenging times of COVID-19.
Amatra has set-up a doghouse in its Amatra By The Ganges property in Haridwar to take care of several stray dogs in the vicinity who were finding it tough to get food in these times. Amatra has constructed a doghouse to take care of the animals and is providing meals, medicines, and partnering with a veterinary to take care of their health.
Amatra is putting up a CSR mechanism to set-up similar animal care facilities in all its properties that would continue even when the pandemic is over. The company has also reached out to hundreds of people in Haridwar and Mussoorie who require essential commodities like rice, wheat, pulses, and even daily use items like soap, shampoo, sanitary napkins, etc. The company has allocated staff to ensure everyone who needs help would be provided with these bags in the vicinity it operates in.
“We are here to support the animals and people who are in need during this pandemic which we all have to face together. It is to empower the community and to let people know that we stand with them together in this,” said Gaurav Taneja, Corporate General Manager, Amatra Hotels & Resorts.
Amatra is also talking to various NGOs operating in areas of animal rescue and also local NGOs to source many of their products and creating local business. Amatra is already following the COVID-19 guidelines laid by the local authorities to ensure guests are in a safe and hygienic environment.
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