Mitsubishi Electric India Announces CSR Strategy

Mitsubishi Electric India has conceptualised its CSR plans for the financial year 2018-19 and announced the CSR Strategy which covers United Nations Sustainable Development Goals along with Government of India Initiatives. The initiatives have been categorised under Skill Development, Community Development & Climate Action.

These activities support United Nations Sustainable Development Goals of Quality Education, Clean Water & Sanitation, Good Health & Well-Being and Climate Action. The programs in-turn relate to Government of India missions like Skill India, Swachh Bharat Abhiyaan, National Rural Health Mission, National Mission for a Green India.

The company will follow this strategy in the mid-term and implement its various CSR activities under this preview in Gurugram, Pune, Bangalore and other areas of its business operations. The launch of this year’s activity was done by Managing Director Katsunori Ushiku. The launch activity included Clean Drinking Water facility creation and Tree Plantation at Government Senior Secondary School, Jamalpur.

A tree plantation drive was also carried out in the Periphery of the playground of Government Senior Secondary School, Jamalpur in which 100 trees have been planted with drip-irrigation facility to conserve water and ensure zero-mortality of trees in the initial years of root development.

Katsunori Ushiku, the Managing Director, Mitsubishi Electric India Pvt. Ltd. said: “We wish to carry on this momentum and work closely with these schools in remote areas so that these kids get equal opportunities of a brighter future. I am thankful to the district administration and school authorities for accepting our request to serve them.”

This CSR strategy will be followed and implemented across the country. The succeeding years will see more work in the same lines along with continuity to maintain facilities created each year with a mandate to increase cover of areas that need corporate support.