Bollywood actor-director Farhan Akhtar is in the news for more than just being singer Shibani Dandekar’s boyfriend. He appears alongside actress Richa Chadha in a special video on #GlobalFeminism featuring international stars and Grammy award winners Mary J Blige, Dua Lipa and Ed Sheeran.
The initiative is led by The Circle, a global NGO formed by women for women, with the idea to help raise awareness of the lack of equal women’s rights in across walks of life. The artistes showcase statistics of the reality of lack of women’s representation and rights.
The film was produced by digital agency Deviate Digital, whose founder Sammy Andrews has worked with Lennox for a long time. Stars appearing in the short film include Ed Sheeran, Dua Lipa, Richard E Grant, Emeli Sande, Hozier, Richa Chadha, Eddie Izzard, Gwendoline Christie, Beverley Knight and Mary J Blige.
Excited to be a part of this video, Richa said in a statement: “Last year, a survey claimed that India is the worlds most unsafe place for women and I was really embarrassed. I was even more disturbed to read in another survey that 42% of women think that being beaten is okay. There needs to be a drastic shift in mindset if we are to progress in a genuine way as a country.”
The actress said that she finds it “empty progress” that one has “giant skyscrapers but I cannot go home from my office in the same skyscraper using public transport at 9 p.m. in the night without the fear of assault. And this is true for most parts of India”.
“I am grateful that India finds representation in the video,” added the actress, who has been vocal about women’s rights.
The CSR Journal verdict
Every woman and girl, no matter where they live, no matter the colour their skin, no matter what religious faith, no matter what – MUST have access to the same basic human rights.
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The CSR Journal Team