Akshay Kumar–Saif Ali Khan’s ‘Haiwaan’ Bags Rs 80 Crore in Non-Theatrical Deal

The highly anticipated film Haiwaan, featuring actors Akshay Kumar and Saif Ali Khan and directed by Priyadarshan, is set to release in 2026. Recent developments indicate that the non-theatrical rights for the film have been sold for an impressive Rs. 80 crores. This deal covers satellite, digital, and music rights.

Sources have revealed that the bidding for Haiwaan attracted considerable interest from various platforms, but Sony Network ultimately secured the rights with the highest offer. This windfall allows the film’s team to have already recouped more than 70 percent of their investment.

Release Timeline and Strategy

In terms of its release schedule, Haiwaan is expected to launch in August 2026. The production team is strategically planning the release date, aiming for minimal competition in the market to maximize audience reach. It has been indicated that a formal announcement regarding the release is imminent.

Sources close to the production have emphasized that the film, categorized as a high-concept thriller, will be launched during a window that offers a clean run devoid of other major releases.

Production Highlights

Directed by Priyadarshan and produced by KVN Productions, Haiwaan is notable not only for its lead actors but also for featuring a cameo appearance by acclaimed actor Mohanlal. The recent rights agreement further underscores Akshay Kumar’s strong market appeal and the expected performance of the film.

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