Ahmedabad’s Navratri Glow-Up: Gen Z Spends Up To Rs 15,000 On IV Drip Packages

The CSR Journal Magazine

As preparations for Navratri gather pace, some young revellers in Ahmedabad are turning to intravenous (IV) drip therapy to maintain energy levels and achieve glowing skin during the nine-day festival. The treatments, offered by wellness and aesthetic clinics, have become part of the pre-festival routine for people preparing for long Garba nights, late hours and elaborate festive looks.

IV Drips Cost Rs 4,000-Rs 10,000 Per Session

IV drip therapy involves delivering fluids and nutrients directly into the bloodstream through a vein. Depending on the clinic and formulation, these infusions may contain vitamin C, B-complex vitamins, zinc, magnesium and glutathione.

In Ahmedabad, individual sessions reportedly cost between Rs 4,000 and Rs 10,000, while multi-session festive packages can reach Rs 15,000. The treatments are marketed for hydration, energy and skin-related benefits.

Why Young Revellers Are Opting For The Treatment

Ahmedabad’s Navratri celebrations often involve hours of continuous Garba, late-night dancing and consecutive days of festivities. Alongside stamina, many revellers are also focused on maintaining a fresh appearance for photographs and social media.

Experts say that Gen Z work deadlines and late-night Garba practice leave the skin looking tired. Hence they suggest a glow-drip session ahead of the festival.

The trend is not limited to Gen Z. Working professionals in their 30s and 40s are also reportedly opting for IV infusions to cope with fatigue associated with demanding work schedules and prolonged dancing.

Working professionals in their 30s and 40s book a one-time energy infusion to help them manage late-night Garba sessions alongside their work commitments.

Doctors Warn Against Unsupervised IV Therapy

Medical experts have cautioned against treating IV drips as routine beauty or energy boosters. A dermatologist told that concentrated nutrient and antioxidant infusions require proper medical screening.

Unnecessary or unsupervised IV treatment can carry risks, including allergic reactions, fluid overload and potential strain on the liver. The suitability of an infusion depends on an individual’s health and medical requirements.

Doctors advise consulting a qualified medical professional before undergoing IV therapy rather than opting for it solely because of its popularity on social media.

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