SBI General join hands with Maruti Suzuki Insurance Broking to enhance insurance awareness in Ri-Bhoi & Shillong

Shillong, India: SBI General Insurance, one of India’s leading General Insurance companies, has partnered with Maruti Suzuki Insurance Broking to organize an extensive insurance awareness camp for the residents of Nongpo, Ri-Bhoi district. This initiative highlights the dedication of both organizations to educating the community about the essential advantages of insurance coverage.

The camp aimed to emphasize the role of insurance in providing financial security during unexpected events, such as medical emergencies, property damage, and other unforeseen expenses. According to a report from the National Insurance Academy, 95 percent of India’s population of 144 crore remains uninsured. This initiative seeks to empower the community with essential knowledge about the importance and benefits of various insurance products.

The event offered a variety of valuable services, including a Free Vehicle Checkup & Eye Checkup camp. The Nongpo community participated enthusiastically. This marks the second collaboration between SBI General Insurance and Maruti Suzuki Insurance Broking, following an insurance awareness session at St. Mary’s Higher Secondary School in Shillong. Both initiatives are part of a broader effort to promote financial literacy and safety awareness among future generations.

An SBI General Insurance spokesperson said, “As the leading insurer in Meghalaya, we are deeply committed to serving the people of the state. Our goal is to raise awareness and increase insurance penetration, enabling individuals to manage risk more effectively. We are pleased to partner with Maruti Suzuki Insurance Broking to educate the people of Meghalaya about insurance, empowering them to make more informed decisions for themselves and their families. We will continue to enhance insurance awareness in the state through various initiatives.

SBI General Insurance remains committed to increasing insurance awareness throughout Meghalaya.

The awareness camp held last week attracted over 62 students from the school, who learned the basics of insurance, including the differences between life and non-life insurance. Real-world scenarios highlighted the importance of different types of coverage, such as health, home, motor and Fire insurance. To reinforce their understanding, informational flyers were distributed.

Both the teams are gearing up for a series of initiatives, including collaborations with government institutions, NGOs, and digital projects aimed at enhancing insurance awareness and boosting coverage in the region.

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