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May 24, 2025
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PETA India Initiaties a Campaign Against Animal Sacrifice

By
Hency Thacker
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Religion has been an extremely sensitive issue in India. Every rule comes after religion. Even for enlightened individuals, rational thinking, ethical and compassionate behaviour becomes secondary while following religious rituals. This is why any comment on religion by anyone becomes a major controversy. In such volatile times, organizations and individuals refrain from commenting upon religion.
People for the Ethical Treatment of Animals (PETA), however, is not the one to stay silent over its ideologies and beliefs. In a bold move, ahead of the festival of Bakri Eid, PETA India has started a campaign to stop the sacrifice of goats.

The Festival of Bakri Eid

Bakri Eid is one of the most important festivals in Islam. Ever since time immemorial, Muslims have celebrated the festival by slaughtering goats to honour Ibrahim’s spirit of sacrifice. To this end, a countless number of goats are slaughtered on this day. Prior to their slaughter, the goats are hit and dragged to slaughterhouses where they are killed by an unskilled person by a blunt object which causes them much more pain. This is mostly done with all the animals watching generating fear among them. The inhumane bloodshed has gained the attention of non-profit who believes that tradition does not justify cruelty against animals.

PETA India’s Campaign

PETA India has initiated the campaign against goat slaughter in the country by installing billboards at many places in Lucknow with a picture of a goat that says, “I am ME, Not Mutton. See the Individual. Go Vegan.”

PETA India’s Legal Associate, Amir Nabi has said: “All religions call for compassion, and no religion requires eating meat. I celebrate Eid by distributing fruits to the needy. Goats feel pain and fear, have unique personalities, and value their own lives, just as we do.”
PETA India has also called on states to stop any illegal transport and killing of animals in the lead-up to the festival.
Despite the best intentions of the non-profit, the move was not welcomed by Islamic clerics who claimed that the hoardings hurt their religious sentiments. Maulana Khalid Rashid Firangi Mahali, President of the Islamic Centre of India even made a formal complaint to the Lucknow Police Commissioner demanding the removal of PETA’s hoarding. There were a few more official complaints registered against the non-profit over the issue.
Following the outrage, the said hoardings were removed from Lucknow. However, the campaign against slaughter is continued on social media with many supporting the organization and many opposing it, with a trending hashtag on twitter – #BakraLivesMatter.

CSR News: 55 students going abroad for higher studies on K.C. Mahindra Scholarship

By
The CSR Journal
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The K.C. Mahindra Education Trust, which was founded 65 years ago, announced that it had awarded this year’s K.C. Mahindra Scholarship for Post Graduate Studies Abroad to 55 students after conducting interviews online, given the current situation related to the Covid-19 pandemic.
The K.C. Mahindra Education Trust has been awarding these interest-free, loan scholarships to deserving students desiring to pursue post-graduate studies overseas in various fields, since 1956. In 2020, a total of 1,246 applications were received, and after a careful evaluation, 90 candidates were shortlisted to be interviewed by the selection committee comprising of 9 members.
Anand Mahindra, Chairman, Mahindra Group said, “The ongoing pandemic has significantly disrupted the higher education sector, which is a critical driver of a country’s economic future. Despite these unprecedented times, we were able to facilitate the programme for students through virtual interviews. I hope that each one of our scholars uses this unique opportunity to not only pursue their educational goals but also creates a positive future impact on the communities in which they live and work.”
The shortlisted candidates included 23 graduates from the IITs, and the balance are alumni of other premier educational institutes including BITS Pilani, the National Law Schools, Lady Shri Ram College, St. Xavier’s College, St. Stephens and Sir JJ College of Architecture. The candidates had secured admission to highly regarded foreign universities including Harvard, Stanford, Columbia, Carnegie Mellon, UC Berkeley, Georgia Tech, Pennsylvania, London Business School, LSE, Oxford Cambridge, and ETH Zurich.
The top 4 scholars will get a scholarship of INR 8 lacs each and the rest will receive a scholarship of INR 4 lacs each. Aimed at enabling higher education for the brightest and best students in India, the total value of the scholarships awarded this year is Rs. 2.36 crores. The scholars will be pursuing their post-graduation in a wide range of subjects including Computer Science, Engineering, MBA, Architecture, Design, Law, Public Policy and Economics.
The selection committee comprised eminent leaders including Anand Mahindra, Chairman, Mahindra Group; Bharat Doshi, Chairman, Mahindra Intertrade Ltd.; Ulhas Yargop, Chairman, Bristlecone; Dr. (Mrs.) Indu Shahani, President and Chair – Indian School of Design & Innovation and Indian School of Management & Entrepreneurship; Ranjan Pant, CEO Advisor, Global Strategy Management Consultant & Change Management Expert; Vikram Singh Mehta -Chairman & Senior Fellow Brookings India, Leena Labroo, Partner at Niana; Aishwarya Ramakrishnan, Head – Strategy, Marketing & Operating Excellence Farming as a Service, Farm Equipment Sector, M&M and Shruti Agarwal, EA to the Chairman, Mahindra Group who interviewed the shortlisted candidates over a period of two days.
Many of the KCMET scholars are not only carrying out path-breaking research and teaching at reputed institutions but are also manning and leading national and international banking, commercial and financial institutions, multinational corporations, providing quality health care and legal services and entering sunrise industries such as IT, Biotechnology, Computing, including areas such as Machine Learning, Artificial Intelligence, Robotics and so on.
This was the very first scholarship programme set up at the Trust by the founder, K C Mahindra, and it continues to offer bright Indian students the possibility of pursuing their higher education at reputed universities abroad.
Disclaimer: This media release is auto-generated. The CSR Journal is not responsible for the content

Vaibhav Global crosses milestone of 40 million meals for underprivileged children

By
The CSR Journal
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Vaibhav Global Limited (VGL), an electronic retailer of fashion jewellery and accessories, in developed markets, continues to focus on its goal of contributing to ending the problem of childhood hunger. The company recently crossed an important milestone of having delivered over 40 million meals to underprivileged children through its flagship ‘One for One’ programme.
Under the programme, one meal is provided to school going children for every product sold at VGL’s retail channels, namely Shop LC in the US and TJC in the UK. VGL has tied up with charity experts that are registered locally which includes NGO Akshaya Patra in India, ‘No Kid Hungry’ in US and ‘Magic Breakfast’ in UK to effectively deliver fresh and nutritious meals to these children.
Akshaya Patra is a non-profit organization headquartered in Bengaluru, which aims to eradicate classroom hunger by incorporating the Mid-Day Meal Scheme in government schools and government-aided schools. No Kid Hungry is a nationwide solution to eliminate childhood hunger in the US and connect children in need of healthy meals. Magic Breakfast is a charity based in England and Scotland that ensures that no child is too hungry to learn by providing healthy nutritious breakfasts to children at risk of hunger. At TJC, UK, the One for One Programme was initiated in January 2015 and at Shop LC, US, in October 2017.
Commenting on this milestone, Vineet Ganeriwala, Group Chief Financial Officer of Vaibhav Global Limited said: “Community give-back is integral to the Company culture in a way that it is linked to every sale thereby involving employee engagement while aligning customer spending to societal inclusiveness. Our One for One Program is defined to achieve this objective of providing the right nourishment to underprivileged school-going children. I am humbled to share that we have delivered 40 million meals since the inception of the programme and we shall continue to work with greater commitment towards ending childhood hunger.”
Disclaimer: This media release is auto-generated. The CSR Journal is not responsible for the content

5 Tips for Twitter users to tweet without fear

By
Kasmin Fernandes
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How the mighty fell yesterday… if only for a few hours. US Presidential hopeful Joe Biden, eccentric tech heavyweight Elon Musk, God-complex rapper Kanye West and his reality star wife Kim and the world’s richest man (Amazon CEO) Jeff Bezos and other widely followed celebrities were targetted in a high profile hacking spree. They lost control of their Twitter accounts to a group of hackers, who posed as the celebs and asked followers to send bitcoin money to various addresses. In a matter of hours, they siphoned $120,000 (roughly Rs. 84 lakhs). Worse, experts say the bitcoin fraud could be a distraction for a more serious attack on the direct messages of the celebs.
Twitter Support released this thread on the investigation surrounding the hack:

Security tips for Twitter users

The hackers had an insider to pull off the fraud, so there’s no guarantee anyone will be safe. Nevertheless, here are tips for Twitter users to tightly secure your account from running off the rails.

1. Report suspicious accounts

Is someone trolling you incessantly? Do you get direct messages that border on offensive? Twitter allows users to report abusive accounts, so that the platform can take necessary action. However, it doesn’t have a perfect score in this regard; offensive accounts aren’t always banned. They get a temporary suspension at times, or may not be pulled up at all! To report an abusive Twitter account, click the three-dot icon on the troll’s profile page and select “Report”. For singular tweets, open the drop-down menu on the tweet in question and click on “Report tweet”. Give details about the reasons for finding the tweet offensive.

2. Use the quality filter

Did you know that Twitter has a feature called quality filter that protects your eyes from low-quality tweets and images? You are saved from being spammed with bot-generated tweets, duplicates and such in your feed. The quality filter saves you the hassle of muting accounts and clickbait words. To turn on the feature, go to “Notifications” via “privacy and safety” under the “settings” tab. There are Advanced Filters for muting notifications from accounts created for the purpose of spamming and fake likes. You can mute notifications from users who you don’t follow or whose email and phone numbers aren’t verified.

3. Enable two-step verification

You have spent the better part of a day to come up with a strong hack-proof password. It’s not enough. We suggest opting for two-step authentication plus added verification for resetting password (so no one else can change it or lock you out of your own account). The second step can be set to either a text message, security key or another app. Once this feature is activated, you will be logging in only after entering your password as well as the login code through text or app.

4. Don’t share your location

Cybersecurity is no joke. Tweeting with your location data sounds fun for the extroverts who want to tell the world where they go and possibly connect with friends there. However, the road to social media hell is paved with good-intentioned features. Broadcasting your whereabouts live could leave you open not only to cyber attacks but also to unwanted attention in the real world. Twitter lets you deactivate the feature and thankfully delete location history of previous tweets. Uncheck the “Location information” tab under Privacy and Safety. On your phone, go to “Precise location” and turn it off.

5. Switch off DMs

Apart from public (and private) tweets, Instagram and Twitter allow users to exchange private Direct Messages. DMs at odd hours are peace-breakers and hell-raisers to the core. Worse, if they come from unknown accounts you don’t follow. If you’re wondering how that happened, anyone you don’t follow can definitely send you a DM if you have opted to “Receive Direct Messages from anyone” or have DMed that account previously. The rule applies to groups as well. Undo this by unchecking the option to receive messages from anyone. Foolproof your safety by switching off “Show read receipts” which would otherwise inform the user that you’ve read his/ her message.
There are other tips for Twitter users to be more secure, like controlled photo tagging, tweeting privately and turning off personalization and data. The foolproof way, of course, is to spend less time on social media.

Young Leaders Initiative by BRICS Chamber of Commerce and Industry spans 5 nations

By
The CSR Journal
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With a vision to nurture and empower young leaders and entrepreneurs, the BRICS Chamber of Commerce and Industry (CCI) has launched a BRICS CCI Young Leaders Initiative. The programme is committed to enabling young leaders to become better resources and contributors to global development while also helping them explore sustainable and lucrative work opportunities across member nations Brazil, Russia, China, India and South Africa.
The initiative will provide extensive industry exposure and vibrant opportunities to young leaders from the BRICS nations to invest in themselves as well as the global economy. BRICS CCI Young Leaders intends to hold numerous activities each year under the pillars of Youth Leadership, Nation Building, Thought Leadership, and will further connect with students through its institutional network.
Avi Mittal, Chair of the steering committee stated at the virtual launch of BRICS CCI Young Leaders: “Given the ever-changing global scenario, we can’t predict what the future holds for current and future generations. However, what we can do, is empower and equip them with the life skills needed to succeed and adapt to new realities and overcome the challenges that lie ahead.”
His Excellency André Aranha Corrêa do Lago, Ambassador of Brazil to India in his message said, “I congratulate BRICS CCI for the initiatives promoted, aiming at supporting MSMEs, young entrepreneurs, women entrepreneurs and start-ups from BRICS countries and other nations. In this context, I am confident that the new program will play an important role not only in preparing new generations to succeed in the professional market but also in bringing together BRICS countries’ future leaders to discuss alternatives to the challenges ahead.”
His Excellency Nikolay Kudashev, Ambassador of Russian Federation to the Republic of India appreciated the move. He said: “It is a timely move reflecting the task to expand the five nations strategic partnership by actively involving business and youth communities. There is no doubt that this event would contribute to the current Russian Championship in 2020 & beyond!”
His Excellency Sun Weidong, Ambassador of China to India said: “Youth represent the future, and the future of the BRICS countries is in the hands of the youth. Young people should bravely shoulder the important tasks entrusted by the times and contribute more wisdom and strength to BRICS cooperation.” 
“Moving forward with the ethos of mutually beneficial and sustainable development for all that defines BRICS nations and the CCI, we are launching the programme BRICS CCI Young Leaders to empower, engage and enrich the youth across BRICS nations and beyond. We believe that BRICS CCI Young Leaders will nurture them with the necessary technical and practical solutions for a better future,” said Sameep Shastri, Vice Chairman, BRICS CCI.
Disclaimer: This media release is auto-generated. The CSR Journal is not responsible for the content

Tony Blair Institute launches online global citizenship education programme

By
The CSR Journal
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Over 60% of students globally have been affected by school closures as a result of COVID 19, prompting The Tony Blair Institute for Global Change launched a free, interactive, and game based online global citizenship programme. This programme connects out-of-school students around the world in a safe and inclusive online space.
The Ultimate Dialogue Adventure is a simplified version of the Tony Blair Institute’s online dialogue education programme, Generation Global, which has supported more than half a million young people and trained over 13,000 teachers from more than 30 countries to be global citizens. In India, this includes 150,000 students across 17 states since 2009.   

ultimate dialogue adventure

Tony Blair, Executive Chairman, The Tony Blair Institute for Global Change said: 

“Throughout the world, the Covid-19 pandemic has had a huge impact on young people’s learning, with over 60% of students worldwide affected by school closures. Being deprived of the chance to connect with their peers in a school setting can affect their social and emotional well-being as well as their education. Now more than ever, young people need to learn how to think and talk about the world and I’m delighted Generation Global is providing a new, safe online place for them to do so through the Ultimate Dialogue Adventure.”

The Ultimate Dialogue Adventure equips young people with the knowledge, 21st century skills and attitudes to become active, global and open-minded citizens in a blended learning approach which can be used by students that continue with online learning, return to the classroom or a mixture of both. It is designed for 13-to-17-year-olds and will enable students to:
– be part of a safe and moderated online global community that connects students outside of the classroom and across more than 30 countries;
– learn the key skills of dialogue and global competencies –  critical thinking, active listening, global communication, questioning and reflection;
– learn from global content and share their perspectives on a range of topics, including the importance of education, the rights of women and girls, climate change, media and fake news, culture and beliefs.
– improve their communication skills and enhance English language skills
Key elements of The Ultimate Dialogue Adventure include:
Cost – There is no cost to the student, school or teacher.
Accessibility – The online programme is available on different devices and in areas of low bandwidth.
Inclusivity – The Ultimate Dialogue Adventure meets web content accessibility guidelines for people with disabilities and is designed to be inclusive for those of different background and needs.
User experience – Inbuilt gamification helps to deliver learning content that’s engaging and fun. Students can earn badges and points as they become ‘Dialogue Masters’.
Flexibility – It can be easily integrated across subjects such as English, Humanities, Peace Education, Global Citizenship, Science, and Social Science.
Disclaimer: This media release is auto-generated. The CSR Journal is not responsible for the content

Project Mumbai bags United Nations SDG Action Solidarity Award 2020

By
The CSR Journal
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Project Mumbai, a model of Public-People-Private participation, has been selected by the UN SDG Action Campaign as one of the global recipients for the Solidarity Award, a special call from the annual UN SDG Action Awards 2020.
Shishir Joshi, CEO and Founder and Project Mumbai, are among the 50 chosen globally for this honour. Among the top 50 recipients in the world, three from India have made it to the global list of winners. Project Mumbai is a 20-month-old not-for-profit and in the last hundred days, launched three mental health helplines, built a network of volunteers to provide groceries and medicines to vulnerable senior citizens and people with disabilities living alone, contributed over 2 lakh PPE Kits to doctors, over 10,000 PPE kits and two lakh masks to the Mumbai Police and among its various initiatives provided cooked meals to 45 lakh citizens—homeless and migrants across Mumbai besides providing grocery kits to over 20,000 families.
Project Mumbai’s initiatives have been seen as a “beacon and game-changer” in these current crisis times. Through this initiative, the UN SDG Action Campaign has recognized the most heart-warming and impactful initiatives undertaken and implemented in communities around the world to improve people’s lives, inspired resilience and lifted hopes, amid the ongoing COVID-19 pandemic.
Founder Shishir Joshi said: “Project Mumbai is founded on the principles of volunteerism. Its support and outreach platform is built on a strong sense of ownership of our city, arising out of every volunteer-citizen’s ability to understand areas that directly affect people’s lives. Each initiative, ranging from mental health helplines and free delivery of essential supplies to grocery and medical support for senior citizens, have been powered by Project Mumbai’s hyperlocal volunteer base. As we at Project Mumbai believe strongly and say – Mumbai ke liye kuchh bhi karega, this recognition by the United Nations honours the spirit of every individual who has contributed to our fight against COVID 19.”
Marina Ponti, Global Director, United Nations SDG Action Campaign, said, “We need hope, we need solidarity, and we need creative and coordinated action on the Goals. In the midst of the global health crisis, we see strong examples of solidarity among people everywhere. Acts of kindness and solidarity are burgeoning, helping neighbourhoods, communities, and people everywhere to adapt to the new norm. We congratulate Project Mumbai for their solidarity and determination to improve others’ lives, inspire resilience and lift hopes in the face of this crisis.”
The selected initiatives have been announced by United Nations on a day dedicated to Solidarity within the High-Level Political Forum, to inspire people across the world to continue taking action for people and for the planet.
Disclaimer: This media release is auto-generated. The CSR Journal is not responsible for the content.

#UnMuteTheAbuse says Maharashtra State Commission for Women

By
The CSR Journal
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As we move a few inches closer to the new normal, life still remains difficult for the victims of domestic abuse. With an intent to raise awareness about domestic abuse, Maharashtra State Commission for Women in association with Makani Creatives launched a public-interest campaign, #UNMUTETHEABUSE.
The agenda of the campaign is to get people to accept that domestic abuse is a long-standing problem that has seen an increase during the lockdown in India. The idea behind the campaign is to get people to raise their voice against any kind of domestic abuse. Often neighbours, relatives are afraid to alarm the authorities considering that any argument within the family is family’s personal business, however this needs to change as people need to rise over the hesitation and make it a practice to call out any violence.
All social evils were accepted by society until there was a revolution against it. Sati, dowry, female infanticides are some examples. They have either been eradicated or reduced considerably as laws have been passed and mindset has evolved due to awareness raised. This campaign hopes to ignite a revolution against domestic violence and make it socially acceptable to alarm authorities in case one is aware of a victim.
While there is no handbook that one can follow to intervene and draw the line on domestic abuse; people need to understand that women who are dependent on their abusers are afraid to raise their voice. It is only when they get support; they muster the courage to fight against it. #UnMuteTheAbuse is a way to encourage women to reach out to Maharashtra State Commission for Women; which will provide compassionate and comprehensive services to those impacted by domestic violence.
Aastha Luthra, Member Secretary, Maharashtra State Commission for Women, said, “It is said that ‘Women make the house a Home.’ It is sad that at times these homes that are supposed to be a safe haven, become the very place where these women are wronged and treated inhumanly. This lockdown has presented several cases of physical and mental abuse where women are forced to stay in their homes with their oppressors. With this initiative, we aim to encourage people not only to raise their voice against domestic abuse but also spread the message and help us in helping the victims get justice and a better life.”
#UnMuteTheAbuse campaign creative has had netizens talking due to its hard-hitting impact without any violent or triggering imagery.

CSR News: Fujifilm India extends its support to healthcare workers in Mumbai

By
The CSR Journal
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Fujifilm India Private Limited, a pioneer in imaging technologies, in line with its commitment to provide aid for the unprecedented crisis, has strengthen its pledge to contribute to healthcare experts of Holy Spirit Hospital in Mumbai during the on-going outbreak of Coronavirus.
The company has announced the supply of around 200 PPE kits to healthcare professionals at the Holy Spirit hospital in Mumbai. To combat the spread of the disease, Fujifilm is providing these essential preventive healthcare utility (PPE) kits to doctors, which include Surgeon Gown, Face Mask, Gloves, Preventive Eye wear, Hood Cap and Shoe Cover.
Commenting on this, Mr. Haruto Iwata, Managing Director, Fujifilm India Pvt. Ltd. said, “We all are witnessing an unprecedented and difficult time of our lives due to COVID-19 global pandemic. As Mumbai battles the highest number of coronavirus cases in India, we wanted to show our support to the healthcare professionals and salute these health warriors for stepping up for the country selflessly. Committed to work together with the people of India in this hour of difficulty, we have introduced these measures to ensure adequate protective equipment and masks are available for healthcare specialists and associated workforce present on the front lines. At Fujifilm, we believe it’s time for all of us to come together and protect the humanity by acting responsibly and by doing what we can do to prevent further spread  of COVID-19.”
In addition, the company is installing Computed Radiology, Digital Radiology systems and imagers across isolation wards at hospitals to ensure effective monitoring and controlling the disease outbreaks. These technologies will empower clinicians to improve efficiency and expedite the early diagnosis of the disease.
Disclaimer: This media release is auto-generated. The CSR Journal is not responsible for the content

World Youth Skills Day 2020: Tata Chemicals Skill Youth at ‘Apprenticeship Training School’

By
The CSR Journal
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Tata Chemicals‘ flagship Apprenticeship Training School (ATS) in Mithapur has been empowering the local youths for over 60 years with a goal to provide specialized industrial training and apprenticeship. This Apprenticeship Training School was established by Tata chemicals in 1954 and since then it has trained lakhs of youths to develop skills on the field thereby, empowering and making them self-sufficient to work in any manufacturing industry across sectors.
Mr. R. Nanda, Chief Human Resources Officer, Tata Chemicals, said, “As we observe the World Youth Skills Day today in a challenging context, rising youth unemployment has become of the most significant issues at hand in today’s world, for developed and developing countries alike. In post-COVID-19 world, as young people are called upon to contribute to the recovery effort, they will need to be equipped with the skills to successfully manage evolving challenges and the resilience to adapt to future disruptions.” 
“Initiatives like the ‘Apprentice Training School’ will continue to encourage the youth to follow the right direction and give them hope in a world filled with uncertainties. We, at Tata Chemicals have been committed to support the livelihoods of the local community by way of providing skill training for years. It is the reaffirmation of our commitment to train and develop the local youths in the skills required for a resurgent India”, Mr. R. Nanda added.
Since inception, Tata Chemicals has invested heavily in the Apprenticeship Training programme to produce qualified and skilled technicians who then gain employment not only with Tata Chemicals but also with other manufacturing industries across India. To encourage these youths, the company offers them stipend during the course which in turn boosts their morale.
Students who complete their course at ATS are in great demand for the skills they possess and they secure employment opportunities not only at the manufacturing facility of Tata Chemicals but in several leading industries in the region. The ATS strives to empower local youth by ensuring that 75-80 % of its students are locals. Currently, the ATS has 187 students in the various trades of Maintenance & Operations. These include Boiler Attendants, Electricians, Fitters, Instrument Technicians, and Computer Operators etc. The ATS faculty has Industry experience so that they can relate more with the practical requirements of an industry. The credibility of the ATS can be gauged by the fact that it has notched up a record of nearly 100% placement of its students for the last 10 years.
Disclaimer: This media release is auto-generated. The CSR Journal is not responsible for the content
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