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Top CSR Projects in Mizoram

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Mizoram is a border state in the north-eastern part of India, which is known for its evergreen hills and dense bamboo Jungles. Known as the land of Blue mountains, three-fourth of the state is under forest cover. The majority of population in the state falls under Scheduled Tribe category, making it very important to preserve their culture and support their development.
Despite being deserving to CSR investments, Mizoram is one of the least favoured destinations for corporate philanthropic activities in India. According to data by provided by the Minister of Finance and Corporate Affairs, Nirmala Sitharaman on November 18, 2019, in reply to a Starred Question in the Lok Sabha, in the three financial years prior to 2019, the CSR expenditure in Mizoram was merely Rs 1.38 crore. This is very less as compared to the funds received by states such as Maharashtra that received more than 2000 crores worth of CSR investment in the same period while already having a better development status than Mizoram.

CSR Projects in Mizoram

REC Foundation

REC Foundation, the CSR arm of the Navratna Central Govt. Public Sector Enterprise REC Limited, has increased its efforts in a big way to support welfare work across aspirational districts of the country. The foundation has partnered with at least half a dozen aspirational districts in the thematic areas of Health, Nutrition and School Education.
The focus of the foundation has been on all-around development of India’s unnoticed regions and has travelled far and wide to select ambitious projects in districts where most organizations aren’t able to reach.
REC Foundation has committed a total sum of around Rs. 55 crore towards projects aimed at transforming school education and improving health services. Of the aspirational districts it is implementing the project at, is Mamit District of Mizoram. REC signed a memorandum with Mamit District in Mizoram for transforming school education in government schools and improvement of health services in government health facilities. It committed about Rs 20.63 crore under the initiative.
The initiative aimed at bringing out-of-school children back to formal education, improvement of facilities in schools from water filters to biometric attendance trackers. On the healthcare front, the foundation will work with more than 40 facilities to improve their services. It will include mobile vans, life support equipment and medical test facilities apart from ‘telemedicine’ equipment for all 52 government medical facilities.

Tata Trusts

In 2016, The Government of Mizoram and Tata Trusts signed an MoU to nurture sports talent in the state by harnessing the rich wealth of talent and existing sports infrastructure. In order to implement it, Tata Trusts set up a Centre of Excellence (CoE) in Aizawl, Mizoram in 2018, equipped with international and Indian coaches, nutritionists, physiotherapists and other support staff. The coaches scouted 250 players who were put through two rounds of the selection process – in March 2019, 30 cadets, aged between 12-15 years were chosen to reside at the CoE to continue with their education and receive football training.

Nestle

20% of India’s population constitutes adolescents (10 to 19 years), which makes adolescent health particularly important to meet the Sustainable Development Goals (SDGs) – a set of universal goals to end poverty, hunger and achieve equality.
The Nestlé Healthy Kids Programme was a breakthrough initiative that was launched in 2009 to show the company’s commitment to promoting nutrition, health and wellbeing among adolescents.
Nestle has extensively worked in the nutrition domain all over the world and it uses this knowledge and core competency in its CSR activities as well. Creating and selling products in the health and nutrition space has armed the company with the right knowledge on how to tackle the evil of malnutrition. The key to Nestle Healthy Kids Programme is the understanding of a balanced diet, healthy eating habits, awareness of food and personal hygiene and regular exercises in form of some physical activity like sports and games.
This CSR program was started by Nestle in 2009 and it is celebrating its 10th year of implementation. Over the last 10 years, the programme has done some phenomenal work and has expanded to include other facets of tackling the problem of malnutrition. It also includes parents and teachers as direct beneficiaries in the programme as they are important stakeholders if we are to defeat malnutrition.
Nestle CSR collaborates with other partners with a common cause who have the expertise in the local conditions to create real impact and bring about a real change in the life of the community where the company operates. The company is implementing this programming in two modes:
1. Conduct Classroom sessions in partnership with Six Regional Universities
2. Partnering with Magic Bus India foundation that has pioneered the ‘Sports for Development’ model
a) The classroom sessions are conducted in partnership with Universities through the Department of Home Science and Food Science, wherein information on the nutrition status of the local food habits is collected through their extension activities and the programme content is developed jointly with Nestlé India team. Each student receives nutrition training – encouraging them to eat more vegetables and fruits, ensuring their meals are as nutritious and diversified as possible. Pre and post programme behavioural and knowledge tests are conducted to measure the effectiveness of learning and implementation.
b) Embracing non-traditional learning method of ‘sports for development’, implementing partner Magic Bus India Foundation, engages with the adolescents in interactive sessions in which they receive nutrition knowledge and are encouraged to play regularly. By their very nature, sports is about participation, inclusion and a sense of belonging, and as a result of the Magic Bus sessions, the entire community comes together to promote a healthier lifestyle.
Till 2019, over 3 lakh adolescents across 23 states including Mizoram have been encouraged to live healthier lives through Nestlé Healthy Kids Programme.