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Drought in Karnataka

CSR: Increasing Safe Water Access For At-Risk Communities

Massive droughts have hit the southern India with huge drop in rainfalls and ground water levels constantly depleting due to improper use. In Midst of the river wars going on between the states, many communities are suffering without access to fresh water for day to day use. In Karnataka, the water shortage has worsened with...

CSR: The Nation’s Truck Drivers Are Burning Out

Forming the backbone of India’s thriving economy, the trucking industry plays an integral role in driving the growth of our nation. However, the stressful and demanding nature of the work done by the truckers, who drive this industry, impacts their physical and mental well-being.  A month long research study, covering over 1000 truckers has been...
Sanitary Pads

CSR: Sanitary Pads Hazardous To Environment

Menstrual Hygiene is a subject that is not openly spoken of in India. This communication gap has caused hazardous implications not only to the health of several women in the country but also to the environment. With release of the Bollywood movie ‘Padman’, use of sanitary pads and its importance has come into light. Many...
Clean Ganga

CSR: Efforts To Clean Ganga

YES BANK and National Mission for Clean Ganga (NMCG) has launched the ‘Say YES to Clean Ganga’ campaign and unveiled a charter to support the Government’s mission to rejuvenate Ganga’s ecosystem in the presence of Shri Nitin Gadkari, Hon’ble Union Minister for Road Transport & Highways, Shipping and Water Resources, River Development & Ganga...

CSR: Solar Power All The Way

Sustainable methods are the need of the hour and in India, solar drying is one of the most preferred choices and a promising technology owing to its vantage on utilisation of renewable energy. This initiative has helped the farming communities to build more sustainable business and also contribute to the development of agricultural sector...

CSR: Cleaning Up The Blues For Survival

It is believed that in the last decade, the world has produced more plastic than it has in the whole century. India alone generates 60% of the world’s plastic waste, which has adverse impacts on the health of our oceans, rivers and marine life.  Over the past few weeks, several events and campaigns across the...
Maruti Suzuki Cars reducing emission

CSR: Innovations To Reduce Emissions And Water Usage

Climate change has become a global concern today. There is a huge pressure on the automobile industry to focus on reducing the carbon footprint. Globalisation and liberalisation policies in India have increased the number of road vehicles by almost 92.6% from 1980-81 to 2003-04. These vehicles mainly consume non renewable fossil fuels, and are a major contributor...
Collecting vaporised water.

CSR: Innovations To Combat Water Crisis

Global water crisis is deepening with each passing day. Even a developed city like Cape Town in South Africa is enduring one of the worst water crisis and it may allegedly run out of water next year, if not sooner. Closer to home, Kerala has declared 9 districts as drought hit due to shortage...

Arrest The Unintended Menace Of Plastic

The business of unintended consequence is pernicious. The use of fossil fuels is a case in point. Who would have imagined that the invention of the internal combustion engine and the thermal power plant would lead to terrible environmental problems in the future? As we combat climate change we must be careful about problems...
World Environment Day

CSR: Environment Sustainability Beyond WED

World Environment Day (WED) is the United Nation's principal vehicle for encouraging awareness and action for the protection of our environment. First held in 1974, it has been a flagship campaign for raising awareness on emerging environmental issues from marine pollution, human overpopulation, and global warming, to sustainable consumption and wildlife crime. World Environment...
Be Better People For A Plastic-Free Planet Earth

CSR: Be Better People For A Plastic-Free Planet Earth

World Environment Day is a time to become more aware of how we-as individuals, corporations and businesses are affecting our planet. As per the Green Industry Analysis 2018, going green is becoming attractive as a business strategy.  Recognising the importance of our planet’s declining natural resources, many companies work to minimise both the use and...
Renewable Energy on the Grid

CSR: Renewable Energy Sector Appealing Among Job Seekers

With depleting resources in the world, energy crisis have begun to hit many parts of India as well as the world. This has led many countries to research and develop technology as well as infrastructure to enable production and usage of renewable energy. There has been a lot of innovation in the renewable energy sector....
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