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93% Indians Believe its not Enough to only Prioritise ESG. Action is Needed: Study

People all over the world are calling for more progress on sustainability, and businesses are expected to respond. The Oracle “No Planet B” study, conducted in collaboration with Pamela Rucker, CIO advisor and instructor for Harvard Professional Development, surveyed over 11,000 consumers and business leaders from 15 countries and discovered that people are frustrated with society’s lack of progress toward sustainability.
The study included participants from the United States, the United Kingdom, Germany, France, China, India, Japan, Australia, the United Arab Emirates, Brazil, Mexico, Saudi Arabia, South Africa, Singapore, and the Netherlands. A total of 1,000 Indians took part in the survey.

Increased focus on ESG

While 78 per cent of people worldwide and 82 per cent in India are dissatisfied with business’s lack of progress to date, 93 per cent of Indians believe it’s not enough for companies to declare they prioritise environmental, social, and governance issues (ESG). They need to see action. Sustainability and social concerns are more essential than ever before, according to 93 per cent of global respondents, but 97 per cent in India. Even inside the country, it is the younger generations — millenials and GenZ — that are more concerned about environmental, social, and governance issues.
Over the last two years, a stronger emphasis on ESG has gained traction. While 80 per cent of global respondents stated events in the last two years have influenced them to modify their behaviour, that number is substantially higher in India, at 95 per cent.

Use of Artificial Intelligence and Machine Learning Meet Sustainability goals

“Creating a sustainable culture does not need a lot of effort, time, or money,” says Kaushik Mitra, senior director, Oracle India’s Cloud ERP. Every sector is debating where to begin and how to gauge success in implementing sustainable measures.” Businesses have started to leverage cloud computing, artificial intelligence, machine learning, and data analytics to boost their corporate sustainability efforts.
Not unexpectedly, India, which has a lot younger population, has a higher level of support for technology, with 96 per cent believing that AI will help businesses achieve their environmental and social goals, compared to 84 per cent globally. In addition, 83 per cent of Indian respondents believe bots would thrive where people have failed, compared to 61% globally.

Oracle WMS System Enabling Sustainability

“The combination of human and machine intelligence can make a more substantial change in sustainability and social activities,” Mitra goes on to say. The advantages are immediately seen. Unilever reduced kilometres travelled, enhanced load optimisation (3%) and lowered carbon emissions (9%) by implementing the Oracle Transport Management system, allowing the global FMCG giant to create a more sustainable supply chain.
“Sustainability is at the core of our company, and we are seeking to tackle it in different ways,” says Satish Sharma, President Asia Pacific, Middle East, and Africa, Apollo Tyres. Improving supply chain efficiencies can have a significant impact. We’re attempting to establish an integrated supply chain, and the fundamental foundation of this is data, which, when strategically integrated via cloud-based automation and transport management apps, can assist us in optimising the transportation of our finished goods.”
“We are committed to sustainable growth by lowering our carbon footprint through ‘Go Green’ efforts,” says Kapil Mahajan, Safexpress Group CIO. Our decision to implement the Oracle WMS platform was based on achieving agility and sustainability through paperless operations, as well as improving the accuracy and efficiency of our overall logistics operations.”