Pride Month June celebrated with commitment to Diversity and Inclusion
Mumbai, India: GreenCell Mobility, a leader in sustainable urban mass mobility solutions, proudly announces its celebration of Pride Month, reaffirming its commitment to fostering a workplace that values diversity, inclusion, and equality for all.
As part of its initiatives during Pride Month, GreenCell Mobility is pleased to highlight the contributions of its LGBTQIA+ employees, who play integral roles across various departments, such as Coach Captains, Command Centre, Operations, Finance and Administration. These individuals represent the diverse talents that contribute to GreenCell Mobility’s success and reflect its inclusive workplace culture.
Devndra Chawla, MD & CEO GreenCell Mobility said, “At GreenCell Mobility, we believe that diversity is our strength. Our inclusive culture is not just a policy but a core value that drives innovation and progress. By embracing the unique perspectives and experiences of our LGBTQIA+ colleagues, we not only foster a more creative and dynamic workplace but also set a standard for the industry. We are proud to support and celebrate the individuality of every employee, ensuring that everyone feels seen, heard, and valued.”
GreenCell Mobility continues to champion diversity and inclusion not only within its organisation but also in the broader community. GreenCell Mobility ‘s national intercity electric bus brand NueGo has taken several industry first initiatives to provide a safe and comfortable travel experience for all its women guests. These include pink seat, live tracking, dedicated women’s helpline, advanced safety features, and all-women staffed buses resonating positively with women passengers. NueGo enjoys high loyalty and brand advocacy from women guests who contribute to over 30% of its travellers, highest in the industry. The brand remains steadfast in its mission to drive positive change and create a more inclusive society.
Throughout Pride Month, GreenCell Mobility has organised several initiatives to promote awareness and inclusivity. These include sensitisation training sessions on Diversity & Inclusion for all employees, partnerships with Tweet Foundation and Dancing Queens—a community of Transgenders—to support their initiatives, inviting guest speakers from the LGBTQIA+ community to share their experiences and insights, and promoting awareness through communication snippets, posters, and displays at offices and depots.
The company recently received two prestigious awards recognising its efforts: LGBT Workplace Equality Leader and LGBT Friendly Employer Award at the UBS Forums 2023. These accolades affirm GreenCell Mobility’s leadership in creating an inclusive workplace and promoting equality across its operations as well as society at large.
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