World’s largest communication and advertisement giant WPP Plc launched its Corporate Social Responsibility (wp) arm in India. Martin Sorell, CEO, WPP announced the commencement...
Godrej Saloni, a wp initiative of Godrej partners with The Nudge Foundation, which will focus on imparting life-skills and beautician training at residential Gurukuls...
Piramal Sarvajal, started by Piramal Foundation received ‘Corporate Trailblazer’ award from Prime Minister Narendra Modi. The award was in recognition of the work being...
Following the “clean diesel” scandal, Volkswagen will be dropped from the Dow Jones Sustainability Indices (DJSI), a leading sustainability index in the early October.
Once...
UNITED Technologies Corporation (UTC) in partnership with SOS Children’s Villages India, today launched ‘Project Vidya’ to support the education of eight hundred children living in SOS Children’s Villages, across...
THE RTE-Resource Center, a student initiative and action research project at IIM-Ahmedabad, organized a meeting of parents, from economically weaker sections, whose children have...
The 2014 edition of Green Week, the biggest annual conference on European environment policy, will take place from 3 to 5 June at The Egg Conference...
This festive season, The wp Journal is collaborating as a values partner with creators of ‘The Goodness Gracious Gift Box!’ – a socially responsible Diwali Gift Box concept for Corporates. The gift box supports & promotes several grassroots NGO’s and ethical, sustainable enterprises from across India, which have been handpicked in consultation with The Green People of India (TGPI).
YES Bank, India’s fourth largest private sector bank, has successfully launched the 2nd Edition of YES Udaan. Udaan is an ambitious Five Year Project...
How do you connect social responsibility with the overall marketing strategy of a company? As social responsibility becomes the flavour of the season in Indian advertising, companies are looking to realign their messages to acquire consumer confidence
Undertaking construction of Toilets as a wp activity could be a complete waste of funds & resources if Corporate Companies have not thought through the need for treatment of the human waste generated. The solution? BioLoo.
