Ganesh Eco-Utsav Contest promoting environmentally friendly practices comes to an end

Mumbai, India: The Guardians Real Estate Advisory, a leading real estate consultancy and advisory firm, proudly announces the successful completion of its Ganesh Eco-Utsav contest. The main objective of this 11-day event was to promote environmentally friendly practices during Ganesh Chaturthi like choosing eco-friendly idols, reducing plastic waste, and using sustainable pandal decorations. By focusing on eco-conscious celebrations, The Guardians highlighted the importance of blending tradition with sustainability.

Indian festivals like Ganesh Chaturthi are uniquely celebrated with love and affection. For generations, we have celebrated festivals in the simplest ways possible without disturbing the ecosystem. In our culture, it is common to use natural materials, embrace traditional methods, and develop community relationships, ensuring that our celebrations are both meaningful and environmentally conscious.

The contest was launched with a compelling AI-generated video of Lord Ganesha, encouraging people to participate in the contest and bring Ganesha home this year in an environmentally friendly manner. The contest was for all age groups and from across the country. The contest was organised digitally on social media platforms and had three primary categories. The categories were eco-friendly idols, decorations, and immersion procedures. Participants had to ensure that all these activities were conducted using sustainable methods and environmentally friendly materials.

The contest had an overwhelming response and included participants from all over Maharashtra. The contestants’ entries were rigorously judged, and three winners were awarded. The grand winner across the three categories was crowned Eco-Utsav Green Ganesh Guardian 2024.

Jayesh Rathod Director and Co-founder of The Guardians Real Estate Advisory shared his vision behind the event. “Our aim was to combine tradition with sustainability, which has been a part of our culture for decades. This event will inspire people to celebrate responsibly, creating a community that appreciates eco-conscious practices and safeguards the environment for future generations. A conscious step taken now will create a huge impact on a brighter tomorrow. Just as in real estate, where sustainable designs are reshaping the way we live, eco-friendly celebrations can also pave the way for a greener, healthier future.” He said.

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