Home Authors Posts by Sanjeev Anand, IndusInd Bank

Sanjeev Anand, IndusInd Bank

7 POSTS 0 COMMENTS

Beyond Cricket: How Indian Sports Is More Than Just India’s Favorite Pastime

During any Olympics, an athlete burrowing deep into the collective conscious is hardly news. But on 14th August 2016, something special was unravelling. The nation was gripped by the performance of an athlete and her story was something else altogether. To begin with, she wasn’t anywhere close to what you would call a household...

The Evolution: Indian Sports at a Global Arena

The term paradigm shift is an interesting one. If you considered a dictionary meaning then it will reveal a paradigm shift as a shift in direction of any business or strategy of a nation from the past for the betterment of future, or something along those lines. If we keep the year 2000 as a starting point, what is that moment when you felt Indian sport made that shift?

‘Mission Eleven Million’ And Its Role To Change The Football Landscape Of India

India had arrived finally at the international football scene and would be rubbing shoulders with the big players of the world.

The Story Behind India’s Sporting History

There is a prominent narrative that we hear when we mention sport and India and it is that we as a country seem to lack a “sporting culture”. While we are all aware of the country’s rich cultural heritage, diversity and unique traditions, what is arcane to the masses is that sport has also...

Aspirational Brands Pick Inspirational Sport

“Sport has the power to change the world, it has the power to inspire, it has the power to unite people in a way that little else does.” — Nelson Mandela. To understand why sport is becoming the first pick for leading brands, we must understand how brand communication has evolved to suit contemporary society....

Sports: A Catalyst In Strategic Community Growth

The last few months have made the internet a slightly more visually appealing place than it has been for quite some time now, especially when it comes to inspirational’, ‘motivational’ or just human interest story telling. The digital audio-visuals are compelling with real stories of grit, determination and focus, which all lead to one road...

Realising India’s Dream of a Great Sporting Nation

When I started playing squash in 1986, I hardly had an idea about what an attractive, mobilizing and inspiring force “Sport” could be. Sport has the power to rescue us from the daily grind of life. A heroic act, a sporting gesture, an impromptu quote, talking tough, looking mean, a brave decision and an...
ADVERTISEMENT

हिंदी मंच

EDITOR'S PICK

News Wire
prev next